The registered trademark owner has the right to protect their brand reputation and prevent unauthorized use. They can take legal action for dilution and seek damages for violations.
Registering a trademark visualizes a company’s brand and helps distinguish it. It plays a key role in advertising and increasing brand value.
A registered trademark grants legal protection against infringement. Without registration, the brand owner has no remedy.
Trademark registration creates an intangible asset that can benefit a company or individual through sales, assignments, franchising, or commercial contracting.